Ms Nimisha Shaju is an Assistant Professor in the Department of Management at Rajadhani Business School. She holds an MBA in Marketing and Branding and brings industry experience in marketing, branding, event management, and digital marketing.

Before joining academia, she worked with Lulu International Shopping Mall, Kirtilals Kalidas Jewellers, and LEAD College of Management, where she was involved in brand promotion, marketing campaigns, customer engagement, and strategic marketing initiatives.

Her teaching and research interests include Marketing Management, Branding, Consumer Behaviour, Digital Marketing, International Business, and Marketing Analytics. She believes in combining theoretical concepts with practical industry exposure to prepare students for the dynamic business environment.